Have banks reached a wall in traditional customer acquisition? Through what avenues do they want to build their future customer base and what services will they want to use? How to reach the youngest generation, which consumes the world decidedly differently? Finally, in a technological race, how to combine offering modern products without customer contact with security and reducing the risk of identity and funds theft?
The “Rzeczpospolita” debate will address the following issues, among others:
- The customer, the bank and artificial intelligence – how to profitably manage this relationship
- What the customer will need from the bank and what the bank wants to offer him or her
- Digitalization key to attracting new customers
- Financial education is the basis for building the financial future of Poles